Ben and Dan loved serving these users, because understanding small businesses is in their DNA: Ben grew up helping his mom around her hair salon that she ran from their family kitchen, and Dan’s parents ran a bakery. With Mailchimp, they found that working for small businesses gave them the freedom to be more creative and adapt quickly to their needs. So, in 2007, Ben and Dan decided to shutter the web design agency and focus exclusively on Mailchimp.
While the new company started as an email marketing tool, our customers repeatedly asked us to spread the Mailchimp magic to other channels. They taught us that Mailchimp’s brand promise is to help small businesses “look pro and grow,” no matter the channel.
Over the past couple of years, we launched a slew of new channels and functionalities: social posting digital ads, a Marketing CRM, shoppable landing pages, postcards, websites, smart content tools, advanced automations, and more. We’re no longer just an email marketing tool—we’re an all-in-one Marketing Platform. As our product and team continues to grow, one thing stays the same: Ben and Dan’s mission to empower the underdog.
Learn more about our Co-founders.